White Label the Best Kitchen Knives for Your Shopify

What is white labelling?

White label products are sold by retailers with their own branding and logo but the products themselves are manufactured by a third party. White labeling occurs when the manufacturer of an item uses the branding requested by the purchaser, or marketer, instead of its own.

White label products are generic products mass manufactured then customized slightly (logo or brand name added, for example) for several brands. White label products can be bulk ordered, dropshipped, or printed on demand.

The term is often used interchangeably with “private labelling.” But technically, there are some subtle differences. Both refer to products manufactured and then relabelled or rebranded for another store or brand. Private label, however, most often refers to products manufactured and branded before being sold exclusively by one retailer. For example, a suite of products under Walgreens’ generic brand sold only at its stores.

Private labelling is generally more expensive, due to the nature of the customization and high minimums, and is best for brands that are already more established. White label products are accessible to smaller brands or those just starting up due to low, or sometimes no, minimums, as in the case of print on demand.

The benefits of white labelling

White labelling allows you to quickly spin up a business around an existing product. You can add your own touch through branding, a great website, personalized shopping experiences, and unique packaging. You don’t need to have any creative skills or manufacturing experience to sell white label products.

White labelling might be a great option if you:

• Are looking to jump on a trending product
• Want to start a business quickly
• Don’t have a unique product idea
• Want to start a business without much upfront investment
• Aren’t interested in making or manufacturing products yourself
• Want branded supplemental products for an existing business (say, a service-based business)
• Are looking to monetize a personal or influencer brand with merch

How do I start white labeling knives business?

About to WCK.

We aim to offer our customers a variety of the finest Damascus kitchen knives. We’ve come a long way, so we know exactly which direction to take when supplying you with high-quality yet budget-friendly blades. We offer all of this while providing excellent customer service and friendly support.

We always keep an eye on the latest trends in chef’s knives and put our customers’ wishes first. That is why we have satisfied customers all over the world, and are thrilled to be a part of the high-end kitchen knife industry.

The interests of our customers are always the top priority for us, so we hope you will enjoy our knives as much as we enjoy making them available to you.